Author name: Elara Voskian
Elara Voskian is a streaming trials strategist and former UX researcher for global OTT platforms, holding certifications in digital consumer analytics and subscription lifecycle management. With 8 years of fieldwork across 14 countries, she designs trial-optimization frameworks that balance user psychology, regulatory compliance, and retention science. Her proprietary TrialFlow methodology has been adopted by three Tier-1 streaming services to reduce churn within the first 72 hours of free access.
